Fruit, age, and oak
What you feel on your tongue starts in the soil; clay and loam make for a soft, creamy sip and a slightly sweet finish. Fans describe it as a perfect balance of fruit, age, and oak.
Sitting between the Pacific Ocean and Napa Valley, Sonoma County's diverse geography and dreamy weather make the area an ideal choice to source grapes for our Red.
Dry Creek Valley
A sweet spot for Zinfandel located between the Russian River in the south and mountains in the north.
Valley Of The Moon
A local name for the Sonoma Valley, home to some of the oldest wineries and vines in California.
Our wines are made the natural way: in small, sustainably farmed batches with nothing added to artificially preserve, or augment the taste. There’s no need. Our grapes are carefully sourced for taste, so once they hit the barrels, we let them do their thing with minimal intervention. It’s not the only way to make wine, but it’s the Usual way.
Great grapes or go home
The first, and most crucial, step in making a great wine is selecting great grapes. Our Red is a blend of two of Sonoma's most renowned and beloved grapes: Zinfandel and Cabernet Sauvignon.
Soil is quite literally the foundational element to everything we do. Healthy soil makes for thriving vines, but it can also add nuances to taste.
I ordered the Red wine single serving pack for a friend’s birthday. She was so surprised and admired the shape of the bottles and was very content with the taste of the wine. I will definitely order a pack for myself and and have a virtual wine tasting with my friends.
Love the red !
I’ve never had a wine that tastes EXACTLY how it is described until Usual. Chocolate, cherry, violets = perfect glass of red wine! I just placed my second order. 🍷
I love knowing there is zero sugar!
I was a bit skeptical of another sugar free wine at first glance, took advantage of the discounted, 2-month subscription and can’t be happier! The taste is excellent, very much on par with high end reds. Will definitely buy more!