The Grapes

Malbec, Merlot, Cabernet Sauvignon, Petite Sirah






6.3 oz (187 ml)

Serving Facts

Serving Size: 5 fl oz (148ml)

Servings per container: 1.26

Calories: 124
Carbohydrates: 2g
Total Sugar: 0g
Protein: 0g

Red Wine


Mendocino County, CA

A bright and fruity red blend with notes of muddled raspberry, black cherry, and fennel. Expertly made in small batches from sustainably farmed grapes with no additives and minimal intervention—the real way.

Fruit and finesse


This vintage is bright and fruity, bursting with flavors of black cherry and muddled raspberry. Aged lightly in oak, the fruit character shines through with just a touch of fennel on the finish. 

Muddled Raspberry

Black Cherry


100% Mendocino County


There are a variety of winds that sweep through the mountains into the central valleys. Those winds bring cool nights that give us great color, acid, and freshness.

Redwood Valley
The cooler temperatures in the valley allow for a slower ripening of the fruit, bringing fresher and brighter flavors.

0 grams of sugar, real wine


Our wines are made the natural way: in small, sustainably farmed batches with nothing added to artificially preserve, or augment the taste. There’s no need. Our grapes are carefully sourced for taste, so once they hit the barrels, we let them do their thing with minimal intervention. It’s not the only way to make wine, but it’s the Usual way.

No added sugar

You’re here to drink wine, not grape soda. No reason to artificially sweeten the best grapes that California has to offer.

No additives

Although common to add extra chemicals to ensure “freshness,” we don’t. Period. This means less additives, less hangovers, and more fun.


Great grapes or go home

The first, and most crucial, step in making great wine is selecting great grapes. The red blend combines some of the best grapes Mendocino has to offer.

Heritage Grapes

Cabernet Sauvignon and Petite Sirah for structure and body.

Fun and Fresh

Malbec and Merlot for fresh, fruity flavors and softness.


Going deeper


Soil is quite literally the foundational element to everything we do. Healthy soil makes for thriving vines, but it can also add nuances to taste.


Retains moisture and minerals, a savior in dry times. Creates wines similar to the soil itself—thick, round, and generous.


A warm, soft, crumbly mix of sand, silt, and clay, loam is incredibly nutritious. Makes for powerful, voluptuous wines.


A gravely blend of soils deposited over many years by running water. Full of organic material that helps growing grapes thrive.



Customer Reviews

Based on 988 reviews
Joan Van Brocklin
Good healthy wine

Usual red is guilt-free wine with no added sugar. Good wine.

Raquel J

Great flavors, super smooth. I highly recommend this wine!

Ashley J.
Great red wine

Definitely much smoother than your average red wine. Love it!

Lisa Savran


Glenda Culbertson
Red was Rose

My only complaint is that my Red order arrived as Rose, I’ve had and enjoyed the red before! I’m not excited about Rose in general but Usual has remedied the error quickly and to my satisfaction. I will certainly keep ordering from them!