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North Coast AVA

So good we sold out. Sign up below to be first in line for our next batch or check out our Limited Edition Semi-Sparkling Rosé here



Crack, sparkle, and sip


A refreshing bubbly for special occasions or any occasion. Usual Brut is light, effervescent, and satisfyingly crisp. For optimal results, serve chilled and sip straight from the bottle. Tastes like




0 grams of sugar, 6,124 bubbles

Our wines are made the natural way: in small, sustainably farmed batches from Napa and Sonoma with nothing added to artificially preserve or augment the taste. No additives, except for bubbles, of course. Each bottle has over 6,000 of them, we counted, so you don’t have to. A large glass of fresh, clean sparkling wine, in a bottle.

No added sugar

You’re here to drink wine, not grape soda. No reason to artificially sweeten the best grapes that California has to offer.

No additives

Although common to add extra chemicals to ensure “freshness,” we don’t. Period. This means less additives, less hangovers, and more fun.


Super fine

Old school methods to produce new school results. Barrel aged wines, in homage to Champagne, but without added sugar - dry and crisp for the modern drinker. Grapes from award winning sites in Napa and Sonoma, bottled in a fresh, new package, so you can celebrate every day.

Super dry

Crisp, refreshing and fruity. Tart, not sweet, Usual Brut is like nothing you’ve ever tasted before.

Super fresh

At 6.3 oz, each bottle gives you a fresh, full glass, and candidly, a bit more. Never let your bubbles go flat again.


Special occasion,
every occasion

Cheers to making it through Monday, remembering to water your plants, and having a good time. The sparkling wine for every occasion, any occasion, and no occasion. Forget about bottles going flat and saving the good stuff for birthdays and promotions – celebrating the every day is the new usual.

Word on the street

Customer Reviews

Based on 1444 reviews
Usual Addicting

Being a person of collective taste, my taste buds
taste buds are asking for more! I ordered 2 sample boxes and was now a bit disappointed the Brut is sold out! I’m not discourage! Do you have full bottles by chance as I would like them both!
Quality product!

Bubbly Brut Brilliant!!!!!

Great Brut for when you don't want to open a whole bottle. Nice, light taste. I'm pleased with my purchase.

Light and Dry

The Brut is my new favorite wine. It's light and dry and very easy to drink.


Convenient and delicious

Very nice Brut

I love the small bottles and the Brut was really nice. Clean, crisp and lighter than regular full sugar Brut.