Best Deal. Best Deal. Best Deal. Best Deal.

Best deal. Best deal. Best deal. Best deal.

Year of Usual

Sold Out

$1,152 $750

Make us your Usual. Get 144 glasses - 12 glasses every month for 12 months. That's over $400 off your wine stash for the year.

This exclusive offer is SOLD OUT. Sign up below for the next spot. 

Available this week only. Save over $400. That’s 50 bottles free.

The Details

52 weeks. 144 glasses of wine. 
12 glasses every month for 12 months. Your wine stash for the year.

Change up your wines
Pick Brut, Red, Rosé or Mixed for your first shipment. You can stick with the same wine or change it up every month, depending on your mood or the season.

Monthly shipments
A new shipment will process every month. You will receive an email notification before it processes, so you can skip or modify. 
No cancellations or refunds.

Priority access
You’re first in line - for new vintages, limited releases, and dedicated support. We are here to make your Year of Usual anything but usual.

Select your wines

Receive 12 bottles of sustainably farmed, minimally intervened, small-lot wine every month. Choose between Brut, Red, Rosé or a mix of all 3. Keep your palate refreshed and satisfied all year!


A crisp and easy-drinking rosé with notes of strawberry, rose petal, and rhubarb.

• Central Coast
• 13.5% ABV


A bright and fruity red blend with notes of muddled raspberry, black cherry, and fennel.

• Mendocino County
• 14% ABV


A dry and effervescent sparkling wine with notes of lemon, elderflower, and bergamot.

• North Coast AVA
• 12% ABV

0 grams of sugar, real wine

Our wines are made the natural way: in small, sustainably farmed batches with nothing added to artificially preserve or augment the taste. There’s no need. Our grapes are carefully sourced, so once they hit the barrels, we let them do their thing with minimal intervention. It’s not the only way to make wine, but it’s the Usual way.

No added sugar

You’re here to drink wine, not grape soda. No reason to artificially sweeten the best grapes that California has to offer.

Nothing artifical

No concentrates, no colorants, and no flavorings. We let the grapes do the work so you can feel better while drinking and after.

Got Questions

What do I get with the Year of Usual?

The Year of Usual is our best deal yet and only available for one week! By prepaying for an annual subscription, you get over $400 off! 

You will receive a shipment of 12 glasses every month for 12 months. Your shipments will automatically process every month on the same day and ship soon after. You just need to select Red, Rosé, Brut or Mixed at checkout for your first shipment. You will be notified 3 days before your shipment processes in case you want to skip, update your address, or change your wines. If you do not change your wines, you will continue to receive the same selection that you picked for your first month. 

The Year of Usual is non-refundable and not eligible for cancellation. Your subscription will not renew after 12 months. 

What if I already have a subscription?

Thank you for being a member of Usual! If you already have a subscription and purchase the Year of Usual, you can add the credits from the Year of Usual to your existing subscription or keep the subscriptions separate. We will reach out to you via email within 48 hours from your purchase to confirm your preference.

If you have any questions regarding your account, please email us at and our team will be happy to assist!

Can I give this as a gift?

Unfortunately, there is no easy way to gift this product. You cannot digitally send the subscription to a different recipient or assign it to a new account. You are able to enter a different shipping address at checkout, but you will still need to manage the subscription from your own account.

Please be aware that each account can only have one shipping address for subscriptions. If you already have your own subscription and purchase the Year of Wine with a different shipping address, it will update the shipping address for all subscriptions associated with your account. Feel free to email us at with any further questions!

When will my first shipment ship?

Your first shipment is estimated to ship the week of December 6th. Tracking information will be emailed to you once your order is en route. Please be sure to have some 21+ available to sign.