Best deal. Best deal. Best deal. Best deal.

Starter Pack

$48 ($78 in value)

For new customers only.

  • 6 bottles containing Red, Brut & Rose
  • $20 credit towards your next order
  • Free shipping ($10 value)

Welcome to fresher, better wines. 6.3 oz is the new Usual.

The details

Get 6 bottles of sustainably farmed, minimally intervened, small-lot wine. Split equally between Brut, Red, and Rosé, so you don’t have to choose.

A crisp and easy-drinking rosé with notes of strawberry, rose petal, and rhubarb from Central Coast, California. 13.5% ABV.

A bright and fruity red blend with notes of muddled raspberry, black cherry, and fennel from Mendocino County, California. 14% ABV.

A dry and effervescent sparkling wine with notes of lemon, elderflower, and bergamot from North Coast AVA. 12% ABV.

Wine you can feel good about enjoying

Nothing artificial

Many wines have added flavorings and colorants, but not us. Not ever.

Single serve bottles

As fresh as can be. Say goodbye to stale wines.

No added sugar

Finally, full-bodied wines with no sugar.

Sustainably farmed

We’re helping to ensure the future of California’s best grapes.

What people are saying

★ ★ ★ ★ ★

Excellent no frills wine.

I love this wine and so does my body!!! I really enjoy the flavor, it's just the right amount of taste for me. Not sweet at all, but not bitter

★ ★ ★ ★ ★

Flavorful and easy to drink

Tastes like a California Bordeaux and Pinot had a baby. Lots of flavor but silky smooth.

★ ★ ★ ★ ★

Love the red

I originally ordered for the hype around the Rose, but I really love the Red. I find myself going through it pretty fast so I’ve changed to a subscription.

★ ★ ★ ★ ★

Perfect serving

Just the perfect amount. Tastes amazing! I’m a fan! Give it a try.

Sign up to get access now

The best way to experience Usual for the first time. Sign up for access to this new customer offer below.

Receive a mixed 6-pack of the Red, Rosé and Brut, shipping included. 5 days after your purchase, we’ll send you a $20 credit so you can stock up on any new favorites. Only one per customer.

Frequently asked questions

How do I get this offer?

This offer is for first time customers only. Just enter your phone number and email address above and you’ll receive a private link to check out.

What is included in this offer?

You will receive 2 bottles of Brut, 2 bottles of Red, and 2 bottles of Rosé when you checkout. Each bottle is 6.3 oz, which is a fresh, full glass (and candidly, a bit more). Shipping is included ($10 value). 5 days after your purchase, you will receive a $20 coupon via email that can be applied to your next purchase. This offer is for first time customers only and is limited to one per person.

Is adult signature required for delivery?

Yes, it is! Please enter a shipping address where someone will be available to sign for the package. UPS will attempt delivery 3x before returning the package to us.

What is Usual Wines?

All our wines are made in small batches from sustainably farmed grapes with nothing added to artificially preserve or augment the taste. We deliver them in generous single-serve bottles that ensure you have a fresh glass every time. There is nothing usual about it.